Doug Green

Doug specialises in demand analysis and sales forecasting, helping companies to quantify the effect of factors that impact on market size and sales share and working with them to develop improved forecasting systems and procedures to drive increased forecast accuracy.

He he has worked in market analysis and forecasting management roles in major companies including Pilkingtons, Cadbury, Heinz and Bowater-Scott.  Recent clients include William Sinclair Horticulture, Twinings, Uponor and Jenks Sales Brokers.

Doug can help with price analysis and weather sensitivity analysis.  He can carry out forecast accuracy evaluation and can lead forecasting system development for short term planning or for the sales and operations planning process.